The Aam Aadmi Family: First Web Series for the Entire Family
The Timeliners, a youth focused news & lifestyle channel, with a reach of 1.8 million and 3.25 lakh Facebook viewers have entered the web series space with India’s first web series specially created for the entire family titled ‘The Aam Aadmi Family’. So you can enjoy watching this super fun web series with your family and loved ones!
The Timeliners have entered into a first of its kind long term partnership with Flipkart (FlipBuzzar is the Shopping and Lifestyle category on The Timeliners) to create original content ranging from short, snackable videos and mashups to documentaries, daily news albums and long-form editorials around contemporary topics.
‘The Aam Aadmi Family’ is the story of every Indian middle class household. With the current wave of online shopping that has now has become a part of every Indian household, watch this family and join them on their online shopping sprees over the 8 episodes – with several stages of the online shopping experience being covered – right from the planning stage to the selection from a wide range of products until till the products and goods are delivered to them at their doorstep.
Apoorv Singh, Director, Timeliners – The Aam Aadmi Family says, “We have grown up watching and loving some great family shows on the Indian Television like Dekh Bhai Dekh, Sarabhai vs Sarabhai etc. While a lot of good content is being made for the online audiences nowadays, so far no one has created a family focused web series. We thought it would be really interesting to explore this space. Hope that the audiences like our work. Fingers crossed!”
“We are excited about using the power of entertainment content to build customer preferences for the products we sell and services we offer . Our partnership with The Timeliners in building Flipbuzzar is a key pillar in our content to commerce program and we look forward to building this strongly . The Aam Admi family ( TAAF ) is a fun look into the lives of an everyday Indian family and how the younger generation is the change agent in so many situations , including moving the family online from their offline ways” said Mr. Aditya Swamy, Head – Digital Media and Content, Flipkart.
Directed by: Apoorv Singh Karki
Written by: Kunal Aneja & Shefali Parashar
Cast: Kamlesh Gill, Brijendra Kala, Lubna Salim, Gunjan Malhotra, Chandan Anand, Sudhir Kumar Chobeesy, Surbhi Verma, Sarvajeet Singh & Tushar Shandilya