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promotion Archives - Filmcity One
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Unique promotion strategy for RGV’s Veerappan
10 years ago

Unique promotion strategy for RGV’s Veerappan

By  •  News

Viiking Media & Entertainment has tied up with a leading multiplex chain all around India where you will find a look alike of Veerappan.
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Bachchan’s Voxie on Wazir introduces new movie marketing style
10 years ago

Bachchan’s Voxie on Wazir introduces new movie marketing style

Bollywood’s Legendary actor Amitabh Bachchan, a widely followed personality on social media, surprised the film industry on Sunday by using a “Speaking Poster” to promote his film Wazir!

Reaching out …
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The burgeoning phenomena of ‘movie marketing’
13 years ago

The burgeoning phenomena of ‘movie marketing’

By  •  POV, E-Zine

The movie watching experience has gone beyond the realms of a theater. Infact the involvement of the audience with a film begins much in advance, before the film even hits the big screen. And that is undoubtedly credited to the dynamic and versatile endeavors of movie marketing. Today Hindi cinema is not just limited to posters or single announcement trailers. The array of activities leading to the release of a film are infinite and burgeoning by the day.
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