9 years ago
Unique promotion strategy for RGV’s Veerappan
Viiking Media & Entertainment has tied up with a leading multiplex chain all around India where you will find a look alike of Veerappan.
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9 years ago
Bachchan’s Voxie on Wazir introduces new movie marketing style
Bollywood’s Legendary actor Amitabh Bachchan, a widely followed personality on social media, surprised the film industry on Sunday by using a “Speaking Poster” to promote his film Wazir!
Reaching out …
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12 years ago
The burgeoning phenomena of ‘movie marketing’
The movie watching experience has gone beyond the realms of a theater. Infact the involvement of the audience with a film begins much in advance, before the film even hits the big screen. And that is undoubtedly credited to the dynamic and versatile endeavors of movie marketing. Today Hindi cinema is not just limited to posters or single announcement trailers. The array of activities leading to the release of a film are infinite and burgeoning by the day.
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