Raj Kumar Hirani to conduct the 17th IFTDA Masterclass
The first and foremost milestone achieved by the Indian Film & Television Director’s Association IFTDA http://www.directorsiftda.com/
IFTDA was arranging Master Classes of Master Directors of Films & Television, moderated by the talented directors, who grilled them to know the nimble steps of reaching the pinnacle of their career, to enrich the experience of aspiring directors, students of cinema and those with passion of cinema.
Some of the celebrity directors who scaled the heights of popularity in films and television, graced the prestigious Master Classes at ISKCON namely Aanand L. Rai, Mani Ratnam, David Dhawan, Madhur Bhandarkar, Ashutosh Gowariker, Subhash Ghai, Sudhir Mishra, Gulzar Sahab, Rohit Shetty, Mukesh Chhabra, Mahesh Bhatt, Farhan Akhtar, Kundan Shah, Pankuj Parashar, Ravi Rai, Raman Kumar, Rajan Shahi among others.
The IFTDA will conduct its 17th masterclass with renowned filmmaker Raj Kumar Hirani the master director on the 12th of September 2018. The session shall be moderated by noted Indian screen writer, Anjum Rajabali.
So far, Hirani has churned out five films, the recent one being Sanju which is all set to enter Rs 200 crore club. Laughter is the best medicine and the director follows this motto when it comes to his cinematic ventures which have resulted in big numbers at the box office with a 100 percent success rate.
His last film Sanju broke records at box office. He will share his experience and throw light on his journey, including the creative and technical aspects of film making for students of film and television.
While Hirani’s films have the ability to charm audiences with humour, the director taps into latent reserves of public anger stemming from injustice which has worked for him every single time.
His films have evolved to become cultural ideas resulting in a wider reach but it is not just his story-telling techniques that linger with the audiences but his promotional strategies too, have a huge impact on the moviegoers. From the use of bandages on the title of Munna Bhai M. B. B. S. to the butt-shaped chairs in cinema halls for 3 Idiots, promotional strategies for these films assimilates the core elements from the films into their promotional campaigns. Such promotional tools help Hirani’s films have a longer shelf life, resulting in more time at the box office and more collections.
Ashoke Pandit, President IFTDA says “IFTDA serves as a great platform for aspiring film students and film makers in the making, I am looking forward to the masterclass with Raj Kumar Hirani and witness an enriching session.”
